About Rhetorik
We unlock opportunities for global businesses through the power of data
Our mission
Our vision is a future where everyone can build truly global products and relationships. Our databases contain over one billion company and professional profiles to help you identify new audiences, build cutting-edge applications, and drive new business–on an international scale.

Top companies trust Rhetorik
Our story
We believe that quality data is the ultimate competitive advantage. Since 1994, our products and services have provided top-tier businesses with professional and company data that maximizes precision and reliability without sacrificing security.
Collaboration
Building partnerships based on trust is at the heart of our business. Our commitment to teamwork, open communication, and knowledge-sharing enables us to harness synergies and achieve extraordinary results for our clients.
Integrity
Safety and reliability are paramount in everything we do. That’s why our offerings are compliant with the highest ethical and international legal standards, including the GDPR and CCPA.
Innovation
We’re not only passionate about what we do–we’re passionate about how we do it. That’s why we use cutting-edge AI to ensure data integrity and enable global identity resolution.
Global Worldview
Our commitment to connectivity means that our international datasets are constantly growing. Through our robust company and professional data, reaching audiences around the world has never been easier.
The Rhetorik difference
Rhetorik sets the standard for usability in market intelligence. Our professional and company data is normalized, translated, validated, and easily accessible through a single source. The bottom line? You can spend less time cleaning data and more time growing your business.
Our leadership team
Meredith Amdur
Chief Executive Officer
Former CEO, Wanted Technologies (WAN.V). Previously worked at Microsoft, Deloitte, and Informa Group.
Tim Baskerville
Chairman
Former President, HG Data Company. Earlier: CEO of JupiterResearch, Baskerville Communications. Board member, public and private companies.
Kevin Savage
Chief Revenue Officer
Former VP of Sales & Marketing at Yankee Group with research expertise for the technology sector Previously: Successfully growing new data and analytics markets for CEB/Gartner as well as Communispace, Jupiter Research, Forrester Research
Denis Poulin
Chief Data Scientist
Formerly Data Science Director, Gartner and Corporate Executive Board.
Didia Diasonama
Chief Technology Officer
Prior to joining Rhetorik, Didia was lead developer and technical lead at Mirego, and a full stack software engineer at Wanted Technologies.
Jim Longo
Head of Product
Experiences include VP Product Management – North America Lexis-Nexis, VP Product Management of DNB, Sr. Director of Product Management– Intuit, VP Product Management HighWire Press, Director Product Management Equifax Workforce Solutions.
Our standards
Rhetorik adheres to the strictest international privacy standards available, so you can ensure that your products and services maintain GDPR and CCPA compliance.
Our Offices
Rhetorik UK
Indigo House, Fishponds Road
Wokingham, Berkshire
RG41 2GY
Rhetorik Canada
300 Rue de Dieppe
Québec City,
Québec G1N 3M8
Modern Slavery and Human Trafficking Policy
Rhetorik Limited and its subsidiaries (the Company) acknowledge the provisions of the Modern Slavery Act 2015 and will ensure transparency within its organisation and with suppliers of goods and services to the organisation. The Company is satisfied from its own due diligence that there is no evidence of any modern-day slavery of human trafficking within the organisation.
As part of the Company’s due diligence process into slavery and human trafficking, the supplier approval process incorporates a review of the controls undertaken by the supplier.
The Company acknowledges that goods imported from sources outside the UK and EU are potentially at higher risk of association with slavery and human trafficking. The level of management control for these resources is continually monitored.
The Company will never knowingly support or deal with any business involved in slavery or human trafficking.
The Company will undertake responsibility for implementing this policy statement and its objectives.
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