Learn how top companies are using skills-based targeting to find up to 85% more leads
Harnessing skills data for precision prospecting
Professional skills data is revolutionizing how B2B sales teams connect with key decision makers. In this eBook, you’ll learn how to Identify and engage new prospects based on their unique skills and expertise.
The world’s leading brands trust Rhetorik
What you’ll learn
Uncovering high-level decision makers in specific niches can be a challenge for business development teams. Traditional targeting methods often yield large amounts of low-quality results–or no results at all. What if you could zero in on the most qualified prospects with unparalleled accuracy?
Our guide, “Harnessing Skills Data for Precision Prospecting” is designed to help you leverage the power of professional skills data to find more (and better) contacts.
Why skills data is crucial
How to use skills data for prospecting
Real-world examples
Why skills-based targeting?
Traditional prospecting methods that rely on keyword searches and job title targeting often miss the mark for sales development teams. Skills-based targeting goes deeper, allowing you to identify and engage with professionals who have the expertise and influence to benefit from your solution.
- By focusing on skills, you can:
- Discover professionals in highly specialized industries
- Uncover decision makers with the right expertise–even if they have atypical job titles
- Identify experts in specific technologies, including hardware, software, and cloud platforms
About Rhetorik
Rhetorik is an AI-powered market intelligence company that empowers businesses with access to B2B data at scale. Our 1bn+ in-depth professional and company profiles help companies extend their reach and maximize efficiency.
