Transform your decision making with cutting-edge technographics
Evaluate a company’s tech stack in seconds with access to our global technographic data set.
Discover your target market’s must-have tech
With access to 19K+ technology products spanning 180 categories of hardware, software, and cloud services applications, our technographic data set empowers sales, marketing, HR, and development teams to keep pace with the rapidly evolving corporate landscape.
Sales & Marketing
Personalize prospect + customer outreach
Sharpen your inbound and outbound strategies to connect with customers whose tech stacks align with your offering.
- Identify technologies used by target accounts
- Evaluate the technological maturity of key markets
- Understand tech decision-makers across companies and sectors
HR & Workforce
Supercharge workforce planning + talent acquisition
Identify emerging technologies within your industry to proactively train employees, develop competitive benchmarks, and engage in targeted talent acquisition.
- Identify technologies for skills-based employee training
- Develop benchmarks for technological proficiency across industries
- Engage target candidates with personalized outreach
Data Teams & Providers
Tailor your product roadmap
Monitor changes to an industry–or competitor’s–technographics in order to adapt your products and services to meet emerging needs.
- Identify opportunities for competitive differentiation
- Understand users’ pain points and expectations
- Personalize products and features to accommodate critical technologies
Discover more with our global technographics
Our AI-enhanced technographic data has over 100M+ datapoints and counting.
What makes our data different?
Our technographics data set was gleaned from over 56 primary collection sources and enhanced with AI to help you understand which technology preferences your audience have and why. Our most-loved metrics include:
- Technology Detection Date: The date when a technology was last detected within an organization.
- Technology Category: The product classification information of a technology, according to Rhetorik’s proprietary taxonomy.
- Technology Popularity Score: The relative popularity score of a detected technology based on all detections across all organizations.
Support
Frequently asked questions
How is Rhetorik’s technographic data collected?
We use a multi-source data collection methodology that includes licensed, modeled, researched, and mined data from public sources and social platforms. Our data is continuously curated by a team of researchers and supported by AI models.
What specific technographic information can you provide?
Technographic data is offered as a part of our companies and offices data set.
For a complete list of technographic information that, please reference all “company_detected_technologies” fields within our documentation.
What makes Rhetorik’s technographic data different?
Our proprietary RTC (Rhetorik Tech Classification) is a unique machine learning model that identifies software, IT, cloud technologies, and more within organizations.
Learn more about our technology classification model and taxonomy.
How can I access Rhetorik’s technographic data?
Technographic data is easily accessible through our Neuron360 platform or via downloadable LeadNeuron assets.
